Facebook can be a minefield for the small business owner. You want to build your business, so you need to find your ideal clients, interact with fans AND raise your profile and, as it solves all three problems, a like ladder seems like a logical move to make, right? What is a like ladder? A […]
When it comes to social media, it can be one of the best business tools in your arsenal. It gives you an ideal way to find, connect and interact with your perfect clients, as well as build potential joint venture partnerships. But social media can also take over your life! We’re told we have […]
When it comes to posting content on social media and blogs, we know regular interaction is best. We can use a social media plan to help ascertain when and what type of content we want to post, but coming up with ideas on WHAT to post and remembering those ideas can be hard. There […]
An editorial calendar is an essential part of your business if you want to gain control and manage your regular content production. The simple calendar layout gives you an at-a-glance view of your content creation and release dates etc. and, as it can be used for blogging, social media content, product launches and advertising. It’s a […]